Philosophy and Ethics

At The Birth Company, we want you to enjoy the best quality care in a clinic where you feel comfortable and supported. We are dedicated to providing personalised, patient led care that treats you as a whole person. We also want you to be able to make fully informed choices about your health, including your choice of a clinic.

 

If you are looking for maternity care or a private ultrasound clinic in London, then you may want to know a little about our approach. We hope that you will decide that The Birth Company is the right place for you.

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A Positive Experience

We believe that pregnancy and childbirth should be a positive journey. We want you to feel in control of your care and confident about giving birth, even if you encounter challenges along the way. Although you may feel anxious at times, we will provide the support and reassurance you need to have the birth that you want. We’ll provide the same positive experience whether you are here for a single ultrasound or your entire pregnancy.

A Holistic Approach

We take a holistic approach to your care, especially during pregnancy and childbirth. We’ll treat you as a whole person rather than just a collection of symptoms. In addition to performing tests and offering treatments, we’ll ensure that you feel supported and in control. We can provide nutritional advice, complementary therapies or just someone to talk to. We’ll also provide the support and advice that birth partners need in order to be there for you.

An Informed Discussion

Good communication is essential for healthcare. We will ensure that you have all the information you need to understand the tests, diagnoses and treatments that we provide. We will take the time to explain what screening tests can detect and what the results mean. Our clinic in London is an environment where you should feel confident asking questions and expressing your needs.

Personalised Care

Every person who steps through our doors is unique and we believe that your healthcare needs to be just as individual as you are. We offer flexible appointment times, personalised antenatal care, and stand alone ultrasound scans. You pick just the services you need and we can coordinate your care with a fertility clinic, your GP or NHS services.

Building Trust and Relationships

We know how important it is for you to build a strong relationship with your doctor or midwife. We will listen to your concerns, provide advice when you need it and support you through what can be a very emotional journey. You can trust us to treat you with sensitivity, compassion and discretion at all times.

We believe that The Birth Company is the best place for maternity care and ultrasound testing in London. We offer personalised care in a supportive and caring environment. All of our consultants, sonographers and other staff members will always maintain the highest professional standards. However, if you do have any questions or concerns about your care at The Birth Company, you can always get in touch to discuss them.